3 ADS

1) In this Ad Revlon "skin matching makeup" is being advertised. Jessica Alba in this ad really helps to sell revlons product, because Revlon is showing a beautiful girl, with perfect skin which is showing the audience that if you are to use this "skin matching makeup" your skin can look at great and even toned, and it even shows the audience that if you buy its product you can look look Jessica Alba.
2) I am going to study "Revlon" in this advertisment.
3) a)serif - sans serif
b)Width- Extra Extended
c) thick/ thin- medium contrast
d) weight-bold
4) I think that the text "Revlon" is contradicting the picture. In this ad the model looks soft and smooth, but the text is harsh and with very hard edges. So for the product itself the text doesn't really help it. But the "Revlon" really attracts your attention to the ad but also the brand name, so maybe next time you go to buy makeup you look at the Revlon merchandise first. So it helps the Brand to maybe get more business but not the product itself.

1) The Gucci fragrance for men is being advertised here. The male model (who looks a lot like James Franco) helps to really sell this product because it is showing how if you are to use this product or fragrance it will make you more attractive. It will even make you seem wealthier. The ad is also linking wealth and the fragrance together which makes you want to go out and buy it so you to can be linked with wealth.
2) Im am going to be studying the top "Gucci" text because that it what draws your eye.
3) a) posture- script
b) width- normal
c) thick/thin - high contrast
d) weight- light
4) I think that the text in the ad is really effective. The photographed man in the ad looks classy, well educated, and wealthy. In the text of the top Gucci, i think the same traits are shown in the text.

1) Milk is being adveritsed in this ad. WHat also is being advertised is the health benefits of milk, and how it helps your body in different ways. In this picture is Rhianna a famous singer who is a strong and successful woman. Therefore when people read magazines and they see this ad they automatically associate Rhianna, and success with drinking milk and also being healthy in general. It is a way of telling the audience that milk can put you on the road to success.
2) Im going to be studying the "got milk?" in this ad. Because it is the main message in the ad, and also what everyone sees.
3) a) serif- sans serif
b)weight - normal
c) width- condensed
d) x height- tall
4) i don't that that the text is that effective. If anything the text should be bolder and slightly larger (but not to large or it would dominate the photograph) so that the effect of the words is more grasping. If it were bolder and slightly larger it might agree more with the message of the "power" of milk.